adidas Goes All-Terrain with the adidas Ultra Boost ATR

adidas' has added a new rugged silhouette to their most popular line of shoes.

The adidas Ultra Boost has been one of the world's best selling shoes and with adidas adding a stability model, the popularity is still increasing. The next addition to the adidas Ultra Boost family is the adidas Ultra Boost ATR, or, all-terrain.

The new silhouette is a mid-top version of the Ultra Boost running shoe with new weatherized technology in its construction. A water-repellent adidas Primeknit upper wraps your foot in support and comfort. A high collar offers extra coverage and stability in the ankle, and a flexible gridlike outsole adapts to your touchdown while securing a firm grip, wet or dry.

All of the above is layered on top of a boost midsole which absorbs the power from your footstrike to release it at push-off, propelling you forward.

Also new is the female specific adidas Ultra Boost X ATR. The "X" model uses the same technology as the men's version above with a floating arch, which offers personalized, gender-specific response to the way you move.

adidas Ultra Boost ATR

adidas Ultra Boost X ATR