Kihachiro Onitsuka, aspiring to start a company that would contribute to nurturing youth and the development of society through sports, founded ASICS in 1949. ASICS stands for the latin phrase “anima sana in corpore sano,” which means “a sound mind, in a sound body.” This phrase expresses ASICS desire for people around the world to live healthy, happy lives both physically and mentally.
Brand Breakdown: Asics
Brand Breakdown: Asics
From running shoes to technical running clothes, ASICS makes the gear you need to train at your highest level.
ASICS running shoes deliver consistent cushioning and comfortable rides thanks to innovative technology and premium materials. Whether you need high-quality running shoes for your marathon training to cozy leggings for kicking back on the couch, ASICS has the right gear for all your needs.
Gel-Nimbus 24
ASICS’ classic GEL cushioning gives your feet and joints advanced impact protection on your runs and walks. New FF BLAST PLUS cushioning in the midsole gives you an extra layer of lightweight comfort when your foot lands and keeps the shoe feeling responsive and energetic when you toe-off.
Reviewers loved the laces and breathable engineered mesh upper give your foot a roomy fit and solid lockdown during long runs on our ASICS Gel-Nimbus 24 review. Plus, the shoe's upper is made with recycled materials to reduce waste and carbon emissions.
Gel-Cumulus 24
The legendary ASICS GEL-Cumulus gets an update to make it softer and more plush. ASICS added FF Blast foam to the midsole that gives it a soft, responsive ride. Plus, designers increased the stack height of the foam to give you a more comfortable run. ASICS’ signature rearfoot and forefoot gel technology provides impact absorption and a softer feeling at the forefoot.
ASICS use their gender-specific 3D Space Construction, which compresses differently to address the biological differences between men’s and women’s feet. They also continued their trend of decreasing the heel-to-toe drop from previous models to provide full ground contact for a smoother and more efficient run.
The new outsole of the GEL-Cumulus 24 is made of ASICS Lite and contains flex grooves to give you some flexibility at push off. This is a stronger and more durable material than standard outsoles. Testers loved the new outsole in the GEL-Cumulus because it gives traction and grip, while being minimal and durable in our ASICS GEL-Cumulus 24 review.
The Altra Provision 6 has a GuideRail™ design that gives you medial support when you need it, making this a great stability shoe for runners who overpronate. Designers updated the InnovArch™, which puts a webbing underfoot and provides additional arch support to give your foot better placement.
Gel-Kayano 28
ASICS designers updated the GEL-Kayano 28 to include their fastest midsole foam, FF Blast. ASICS FF Blast foam is super-lightweight and provides responsive rebound over long miles or intense speedwork. Signature GEL technology in the heel and forefoot of the Kayano 28 offers shock absorption and cushioning over landings and toe offs.
The GEL-Kayano 28 is an excellent stability shoe for those with low arches, overpronators, or runners who favor a more stabilized feeling on the go. ASICS DYNAMIC DUOMAX technology works with the midsole foam to reduce overpronation and prevent uneven wearing on the outsole.
GT-2000v10
The ASICS GT-2000™ v10 keeps your mind and body focused on the road ahead. This great moderate stability everyday trainer has gotten an update to provide a smoother and more stable ride.
ASICS GT-2000 is perfect for those runners with flexible arches that need a little extra stability. The new LITETRUSS™ technology provides for a more accommodative stability feature, enhancing midfoot durability without overcorrecting the runner. They added 3D SPACE CONSTRUCTION™ creates a more comfortable running experience tuned for the biomechanical differences of male and female runners without reducing stability.
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