Mission
To inspire, engage, and motivate our community to dedicate themselves to a healthier and fit lifestyle.
Vision
To be the number one source in Northeast Indiana and the Fort Wayne Community for people seeking assistance in achieving and sustaining a healthier and active lifestyle.
Core Values
- To promote a fun and inclusive store environment creating a superior shopping experience
- Provide Excellent Customer Service- 100% of the time.
- Educate and support people’s health and fitness goals- by assisting them in every way to successfully reach their full potential
- Listen to the Customer-insure we deliver the products and service that they need and want
- Build Rapport within the Community-be actively involved in outreach programs and events that foster a passion for fitness and health
- Change People’s Lives-in a positive way everyday
- Be knowledgeable – continue to learn new and up to date trends in fitness and health
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