Meet the Team

Lori Borer has owned Fleet Feet (previously Red Dirt Running Company) since she started her business in August 2014. Lori has been committed to the Nebraska running community for the majority of her life. Her passion started in charity racing and has grown to owning three stores in Lincoln and Omaha.

While the stores keeps her on her toes, you can also find Lori exercising and spending time with her three daughters. Her two younger daughters, Reese and Rya, are both college athletes, and her oldest daughter, Lauren, is an elementary school teacher in Lincoln. Her family is so important to her, which is why Fleet Feet is a family-centered business! Come into any of her stores and you will feel at home.

Sarah Madsen is the Fleet Feet Aksarben Retail Experience Manager and has been with the Fleet Feet team since 2017. Sarah resides in Omaha with her amazing, lovely, and busy family of five! She oversees both of the Omaha stores and helps with group runs and events. When she's not at one of the stores, Sarah loves staying active and spending time with her family and friends.

Scott Ramey is the Fleet Feet Omaha-Legacy Retail Experience Manager and your go-to guy for all things trail running! Scott grew up in Elkhorn and now lives in Omaha with his wife and two daughters. Before Fleet Feet, he served seven years in the Army as a Cavalry Scout and spent a period of time working in HR, until deciding to change careers and pursue his passion for running!

Scott’s love for running started after seeing his brother run the Boston Marathon in 2006. Two years later, Scott ran his first marathon, and since then, he has grown to love ultramarathons, completing race distances up to 250 miles(!). He absolutely loves logging miles out on the trail and spending time with his family.

Amy Slaymaker is Lori’s sister and has been on board since day one! She is our Inventory Manager and works to ensure our stores are fully stocked with everything that you need when it comes to running, walking and everyday comfort. Amy is a mother of three and loves spending time with her family!

Ben has been with Fleet Feet since February 2021! He graduated from the University of Nebraska at Omaha in December 2023, after which he stepped into the full-time Marketing Coordinator role for Fleet Feet Nebraska. When he's not running or working, you can usually find Ben playing basketball or soaking up the vibes of a local coffee shop.

As the Head Coach for our Training Programs, Jesse is a passionate and accomplished running coach with a profound love for the sport. With nearly three decades of competitive running experience and a track record of successes, including three Olympic Marathon Trials and multiple national championship titles, he has honed his skills and expertise to empower runners of all abilities.