PR Project

In the PR Project, we are united by our love for running and our commitment to creating an inclusive community of self-motivated athletes. Whether you're training for your first race or aiming to set a personal best, we are here to support you every step of the way. Our coaching team helps athletes of all levels develop consistency, strength, and joy in their training.

Now, with our one-on-one virtual coaching, you can receive personalized support tailored to your specific goals, schedule, and experience level. Whether you’re looking to break 4 hours in the marathon or achieve a new personal record in a half marathon, virtual coaching offers the flexibility to train at your own pace while benefiting from expert guidance.

We recommend a 4-6 month commitment to get the most out of this one-on-one coaching experience.

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• Comprehensive Support: Get a fully customized training plan and weekly check-ins with your coach. This plan can be prepared for any race distance - Half Marathon, Marathon, 10K, 5K, and tailored to your needs.
• Race Planning & Strategy: Receive personalized race strategies and help with pacing, fueling, and mental preparation.
• Accountability and Motivation: Regular feedback and ongoing support to keep you focused, motivated, and on track.
• Monthly Virtual Check-ins: Have a dedicated session to assess your progress, goals, and any adjustments needed for optimal performance.
• Additional Support: Guidance on strength training, injury prevention, and race-day strategies is available from local partners.
• Structured Flexibility: Training plans designed to fit into your life while still providing a comprehensive structure to reach your goals.

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About Your Running Coach: 

Nora Ayers has been working with runners and walkers of all levels for over 10 years. Over the years she has helped people cross the finish line of their first races, set new personal bests, qualify for the Boston Marathon, and ultimately feel strong, healthy, and happy with their training and racing. She is a USATF Level 1 Certified coach, enjoys keeping up with all the latest training knowledge, and takes a holistic approach to building training plans. She enjoys running and walking with her family, and as a new mom is enjoying getting back into training and racing herself. 

If you are not sure of which option is best for you, please reach out to Nora Ayers (nora.ayers@fleetfeet.com), Coach and Training Program Director. We recommend our in-person participants must be comfortable running at least 6 miles on their own and we recommend an average weekly mileage of at least 20 miles/week. Participants must be 18 or older.